Privacy Policy

This Privacy Policy explains how we collect, use, and protect your information when you visit our website or use our Shopify store valuation tool.

We keep this simple. No legal jargon where plain English works.

Information We Collect

When you use our valuation tool, we ask for:

  • Your store URL. Confirms you’re running a real Shopify store. We don’t scrape anything or access your admin.
  • Your email address. We send your valuation report here. That’s the only thing we use it for.
  • Store performance details. Monthly revenue range, founding year, and order count. These make your valuation more accurate. Skip them and we’ll still give you an estimate.

When you browse our blog, we collect standard analytics data—pages visited, time on site, referring source. This is anonymized and helps us understand which content people find useful.

We do not collect payment information. The tool is free.

How We Use Your Information

  • To generate your valuation and send the report to your inbox
  • To improve the tool using aggregated, anonymized data
  • To respond when you contact us
  • To prevent spam and abuse—we log IP addresses for security purposes

What We Don’t Do

  • We don’t sell your data. Not to brokers, not to marketplaces, not to anyone.
  • We don’t share your store details with buyers.
  • We don’t use your email for anything beyond the report you requested.

Cookies

We use minimal cookies. Essential ones keep the valuation tool working. Analytics ones help us understand traffic. You can disable cookies in your browser—the tool still works.

Third-Party Services

We use Google Analytics for anonymized traffic data. These services have their own privacy policies and are GDPR-compliant.

Your Rights

Depending on where you live, you may have the right to access, correct, or request deletion of your data. Email us at [email protected]. We’ll respond within 30 days.

Contact Us

Questions about this policy? Want your data deleted?

[email protected]

We read every message. We reply to most within 24 hours.